Radiology clinicNPI registry, September 2026

Southern Imaging

Registered legal name: Southern MRI

49 Pennington Dr Ste B, Bluffton, SC 29910

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Practice-location phone (registry)

(843) 815-4600

As recorded by the organisation in NPPES, last updated 29 October 2007. Not verified by us.

Registry Record

NPI: 1861671711
Type: Radiology clinic/centre
Taxonomy codes: 261QR0200X (Radiology clinic/center)
Practice location: 49 Pennington Dr Ste B, Bluffton, SC 29910
Telephone: (843) 815-4600
NPI issued: 29 October 2007 (18 years ago)
Record updated: 29 October 2007 (18 years ago)
NPI status: NPI active as reported by CMS 2026-09
Metro area: Hilton Head Island-Bluffton-Port Royal, SC (metropolitan area, Beaufort County)
State: South Carolina (175 records statewide)
Subpart of: Southern MRI LLC
Map position: Census address match (rooftop level)
Snapshot: NPPES data dissemination file, 14 September 2026

What the Record Tells You

Southern Imaging, the trading name of Southern MRI, is an NPI registry record for a radiology clinic/centre at 49 Pennington Dr Ste B in Bluffton, South Carolina 29910. CMS issued NPI 1861671711 on 29 October 2007, and the organisation last updated its own entry on 29 October 2007. That was 18 years ago, so treat the phone number and suite as unverified until you have spoken to someone there.

The record carries one imaging taxonomy code: Radiology clinic/center (261QR0200X). It registered as a radiology clinic without the MRI-specific code, so ask which modalities it operates before assuming an MRI is available. CMS records it as a subpart of Southern MRI LLC, so pricing may follow the parent's policies.

Bluffton sits in the Hilton Head Island-Bluffton-Port Royal, SC metropolitan area (Beaufort County), which has 18 imaging-centre records on the South Carolina side in the September 2026 file, 2 of them with the MRI code, out of 175 across South Carolina. The nearest alternatives in the registry are MRI at Belfair LLC (0.2 miles, Bluffton), Radiology Professional Services, LLC (0.2 miles, Bluffton) and Outpatient Imaging Services LLC (0.2 miles, Bluffton), with 2 more within 3.7 miles.

For a cash-pay benchmark, our South Carolina freestanding-centre estimate is $470 to $1,250 for a typical single-region MRI. At South Carolina hospitals the cash price is measured rather than estimated: $893 to $3,288 for a brain MRI, median $3,147, from 19 of the 21 South Carolina hospitals whose own price files we have read, out of 51 in the state, files dated to July 2026. This centre's own prices are not in the registry: call (843) 815-4600 with the CPT code for your scan and ask for the self-pay rate, whether the radiologist's report is included, and the scanner's field strength.

Nearest Alternatives

The 5 closest imaging records to 49 Pennington Dr Ste B, straight-line distance. Rows without a link are name-classified radiology organisations or records outside a metro page.

Centre	City	Distance	Type	Phone (registry)
MRI at Belfair LLC	Bluffton, SC	0.2 mi	MRI centre	(843) 815-9700
Radiology Professional Services, LLC	Bluffton, SC	0.2 mi	Radiology org. (name-classified)	(843) 815-9700
Outpatient Imaging Services LLC	Bluffton, SC	0.2 mi	Radiology org. (name-classified)	(843) 836-4300
Moss Creek Sport & Spine Institute MRI, LLC	Hilton Head, SC	3.7 mi	Radiology org. (name-classified)	(732) 804-2812
Atlantic Radiology Associates LLC	Hilton Head, SC	3.7 mi	Radiology org. (name-classified)	(843) 836-7030

Where it sits

Southern Imaging in amber, with the 5 nearest registry records in teal. Boundary drawn: Beaufort County outline.

Map data: OpenFreeMap, © OpenMapTiles, data from OpenStreetMap contributors. Boundaries: US Census Bureau cartographic boundary files.

Cash-Price Benchmark

Cash price for a brain MRI in South Carolina: 19 hospitals measured

Freestanding imaging centre, estimated

$470 to $1,250

Our own estimate. No imaging operator publishes a per-state cash price.

Hospital outpatient, measured

$893 to $3,288

Median $3,147 cash against a median gross charge of $4,475, from 19 of the 21 South Carolina hospitals whose own price files we have read, out of 51 in the state, files dated to July 2026.

Charleston and Columbia have the most competitive networks. The hospital figures are CPT 70551, brain MRI without contrast, taken from each hospital's own federal transparency file and attributed to the date that file carries. A further 1 hospital publishes a “cash price” that is its chargemaster restated rather than a discount, reaching $445; those are kept out of the band above and counted here instead. Hospitals whose file we could not read are named, not filled in (methodology).

What to ask when you call

The self-pay price for your exact CPT code (70551 brain, 72148 lumbar spine, 73221 or 73721 joint, without contrast), and whether the radiologist's report is included.
Scanner field strength (1.5T or 3T) and whether it is closed, wide-bore or open.
ACR or IAC accreditation, and who reads the images. The registry cannot tell you either.
Whether they accept an order from a telehealth referral if you have no local doctor.

Full list: cheap MRI, good MRI checklist.

Browse and compare

All 18 centres in Hilton Head Island-Bluffton-Port Royal South Carolina imaging centres Questions to ask before booking Cash-pay MRI guide Imaging centre directory

Source: NPI registry records, status as reported by CMS, September 2026 file (NPPES data dissemination file dated 14 September 2026, download.cms.gov; US federal public data, no charge). NPPES is an identifier registry, not a licence register: an NPI does not validate licensure, accreditation or that a scanner is on site. Names, addresses and phones are as self-reported to CMS and many records have not been updated for years; confirm before you travel. Coordinates: US Census Bureau geocoder, ZIP-code centroid where the address did not match (flagged). Metro areas: 2023 Census core-based statistical areas by county. Price ranges: our methodology; hospital cash prices: each hospital's federal transparency file (45 CFR 180), where parsed. No centre pays to be listed and none is endorsed. Listed here in error, or want a correction? Email questions@mriscancost.com. This page describes a registry record, not a review or recommendation of Southern Imaging.