Radiology clinicNPI registry, September 2026

Central Coast Diagnostic Radiology

Registered legal name: Bay Area Medical Imaging Assoc LLC

665 Munras Ave, Suite 109, Monterey, CA 93940

DirectionsGoogle Maps Apple Maps

Practice-location phone (registry)

(831) 656-9800

As recorded by the organisation in NPPES, last updated 22 August 2020. Not verified by us.

Registry Record

NPI: 1801902655
Type: Radiology clinic/centre
Taxonomy codes: 261QR0200X (Radiology clinic/center)
Practice location: 665 Munras Ave, Suite 109, Monterey, CA 93940
Telephone: (831) 656-9800
NPI issued: 22 August 2006 (20 years ago)
Record updated: 22 August 2020 (6 years ago)
NPI status: NPI active as reported by CMS 2026-09
Metro area: Salinas, CA (metropolitan area, Monterey County)
State: California (1,513 records statewide)
Sibling NPIs: Central Coast Diagnostics, A Simonmed Facility (1174932701)
Map position: Census address match (rooftop level)
Snapshot: NPPES data dissemination file, 14 September 2026

What the Record Tells You

Central Coast Diagnostic Radiology, the trading name of Bay Area Medical Imaging Assoc LLC, is an NPI registry record for a radiology clinic/centre at 665 Munras Ave, Suite 109 in Monterey, California 93940. CMS issued NPI 1801902655 on 22 August 2006, and the organisation last updated its own entry on 22 August 2020. That was 6 years ago, so treat the phone number and suite as unverified until you have spoken to someone there.

The record carries one imaging taxonomy code: Radiology clinic/center (261QR0200X). It registered as a radiology clinic without the MRI-specific code, so ask which modalities it operates before assuming an MRI is available. The same business holds a sibling registration at this address under the name Central Coast Diagnostics, A Simonmed Facility (NPI 1174932701); they are covered by this page rather than given their own.

Monterey sits in the Salinas, CA metropolitan area (Monterey County), which has 22 imaging-centre records on the California side in the September 2026 file, 1 of them with the MRI code, out of 1,513 across California. The nearest alternatives in the registry are Monterey Advanced Imaging Center (0.3 miles, Monterey), Monterey Peninsula Radiology Group, INC. (1.7 miles, Monterey) and Century Radiology Medical Group, INC (2.9 miles, Carmel), with 1 more within 2.9 miles.

For a cash-pay benchmark, our California freestanding-centre estimate is $600 to $1,800 for a typical single-region MRI. At California hospitals the cash price is measured rather than estimated: $153 to $8,216 for a brain MRI, median $2,307, from 122 of the 169 California hospitals whose own price files we have read, out of 276 in the state, files dated to September 2026. This centre's own prices are not in the registry: call (831) 656-9800 with the CPT code for your scan and ask for the self-pay rate, whether the radiologist's report is included, and the scanner's field strength.

Nearest Alternatives

The 4 closest imaging records to 665 Munras Ave, straight-line distance. Rows without a link are name-classified radiology organisations or records outside a metro page.

Centre	City	Distance	Type	Phone (registry)
Monterey Advanced Imaging Center	Monterey, CA	0.3 mi	Radiology clinic	(831) 655-0500
Monterey Peninsula Radiology Group, INC.	Monterey, CA	1.7 mi	Radiology org. (name-classified)	(831) 624-5311
Century Radiology Medical Group, INC	Carmel, CA	2.9 mi	Radiology org. (name-classified)	(559) 455-4009
Modesto Radiological Medical Group, INC	Carmel, CA	2.9 mi	Radiology org. (name-classified)	(559) 455-4009

Where it sits

Central Coast Diagnostic Radiology in amber, with the 4 nearest registry records in teal. Boundary drawn: Monterey County outline.

Map data: OpenFreeMap, © OpenMapTiles, data from OpenStreetMap contributors. Boundaries: US Census Bureau cartographic boundary files.

Cash-Price Benchmark

Cash price for a brain MRI in California: 122 hospitals measured

Freestanding imaging centre, estimated

$600 to $1,800

Our own estimate. No imaging operator publishes a per-state cash price.

Hospital outpatient, measured

$153 to $8,216

Median $2,307 cash against a median gross charge of $5,150, from 122 of the 169 California hospitals whose own price files we have read, out of 276 in the state, files dated to September 2026.

Bay Area and LA imaging centres are competitive; UCSF and Cedars hospitals at the top end. The hospital figures are CPT 70551, brain MRI without contrast, taken from each hospital's own federal transparency file and attributed to the date that file carries. A further 24 hospitals publish a “cash price” that is its chargemaster restated rather than a discount, reaching $20,680; those are kept out of the band above and counted here instead. 12 more hospitals list this code at prices more than three times apart in the same file, from $19 to $1,825, so which row is the scan cannot be told from the file; they are excluded from the band and counted here. Hospitals whose file we could not read are named, not filled in (methodology).

What to ask when you call

The self-pay price for your exact CPT code (70551 brain, 72148 lumbar spine, 73221 or 73721 joint, without contrast), and whether the radiologist's report is included.
Scanner field strength (1.5T or 3T) and whether it is closed, wide-bore or open.
ACR or IAC accreditation, and who reads the images. The registry cannot tell you either.
Whether they accept an order from a telehealth referral if you have no local doctor.

Full list: cheap MRI, good MRI checklist.

Browse and compare

All 22 centres in Salinas California imaging centres Questions to ask before booking Cash-pay MRI guide Imaging centre directory

Source: NPI registry records, status as reported by CMS, September 2026 file (NPPES data dissemination file dated 14 September 2026, download.cms.gov; US federal public data, no charge). NPPES is an identifier registry, not a licence register: an NPI does not validate licensure, accreditation or that a scanner is on site. Names, addresses and phones are as self-reported to CMS and many records have not been updated for years; confirm before you travel. Coordinates: US Census Bureau geocoder, ZIP-code centroid where the address did not match (flagged). Metro areas: 2023 Census core-based statistical areas by county. Price ranges: our methodology; hospital cash prices: each hospital's federal transparency file (45 CFR 180), where parsed. No centre pays to be listed and none is endorsed. Listed here in error, or want a correction? Email questions@mriscancost.com. This page describes a registry record, not a review or recommendation of Central Coast Diagnostic Radiology.